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Lynda | Advanced Product Marketing [FCO]

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_NAME_:Lynda | Advanced Product Marketing [FCO]
Description:


Author: Jonathan Chang
Language: English
Released: 8/13/2019
Subtitle: Included
Torrent Contains: 36 Files, 7 Folders
Course Source: https://www.lynda.com/Marketing-tutorials/Advanced-Product-Marketing/5038215-2.html

Description:

At a basic level, product marketing is about determining who your users are, what they need, and how to align your products with those needs. In this course, professor, speaker, and product marketing guru Jon Chang shares advanced techniques designed to help product marketers accomplish this central goal—ensuring that a product resonates with its intended audience—with finesse. Learn how to leverage different research methodologies to define your audience and match products to their needs, as well as how to create a go-to-market strategy. Plus, get tips for collaborating effectively with different stakeholders, including product managers, marketers, and other researchers.

Topics Include:

• What is advanced product marketing?
• Differences between research methodologies
• Writing personas
• Creating competitive positioning
• Working with product managers and researchers
• Breaking down messaging types
• Determining market opportunities
• Completing a go-to-market plan
• Using agile marketing best practices.



YouTube Video:
Catégorie:Tutorials
Langue :English  English
Taille totale:280.75 MB
Info Hash:C572B82726FD77221232AB9A142410373B7A9A04
Ajouté par:Prom3th3uS Super AdministratorMovie PirateVIP
Date:2019-08-27 09:01:52
Statut Torrent:Torrent Verified


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Comments

[Report] Posted: 27-08-2019 at 21:38:01
omaz89

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Hello admin SAM, Can I get a job wordpress theme? Thanks for great lynda courses.

[Report] Posted: 28-08-2019 at 00:57:56
Prom3th3uS Super AdministratorMovie PirateVIP
SaM
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@omaz89, PM me, what you want.